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USPS Holiday Mobile Shopping Promotion
U.S. Postal Service Planning 2012 Holiday Mobile Shopping Promotion Direct Mail Discounts for Online Merchants Timed for Cyber Monday July 18, 2012 Release No. 12-084 Download PDF WASHINGTON — Cyber...
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USPS | 2013 Promos and Incentives
USPS Promotions and Incentives Announced for 2013 First Class and Standard mailers have six (6) new USPS promotions/incentives to take advantage of at various times throughout 2013. The objective is...
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Increase ROI with Direct Mail Design
Often I am asked by novice direct mailers what elements to include on their mail piece. They are simply looking to design the best mailer possible to yield a high ROI. Here Are My Top 10...
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Data Tips | Don’t Let All The Talk of Big Data Scare You Off!
Don’t Let All The Talk of Big Data Scare You Off! Here are a few tips to get you started. Decide on a strategy: How can you improve your current strategy with data? Think about what data you want to...
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USPS Promo | Using Variable Data Personalization?
Using Variable Data Personalization? Take advantage of this current USPS promotion “Mail and Digital Personalization Program”. May 1 through June 30, 2014 USPS is allowing mailers using personalization...
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Increase ROI with Direct Mail Design | Top 10 Recommendations
Often I am asked by novice direct mailers what elements to include on their mail piece. They are simply looking to design the best mailer possible to yield a high ROI. Here are my Top 10...
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What Are Barcodes?
Barcodes, Barcodes, Barcodes! What are barcodes? Ever wonder why there are so many different ones? The answer lies within what kind of data, how much data, and what the common uses are of the barcode....
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